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How Do Coupon Sites Make Money?

Did you know that 31 Billion coupons will be redeemed online this year alone? Everybody wants to get money off things that they buy online, and that’s what makes owning your own coupon site so lucrative.

Sites like RetailMeNot and are amongst the biggest earning website online and there are so many different retailers to promote that it’s never too late to tap into the lucrative shopping deals industry.

How Does It Work?

People visit coupon sites looking for discount codes for stores that they want to buy something from. When they click to reveal the code, an affiliate link is opened for the store, and when they make a purchase, you get paid a percentage of the money that they spend. This type of business model is know as affiliate marketing.

Automated US Coupon Website For Sale

>> Check out our full selection of done-for-you coupon sites here

FAQs About Coupon Sites

Q: How do you get paid?

A: You get paid monthly or twice monthly by the affiliate networks. Payment method is either by bank transfer or PayPal. There are around 10 major affiliate networks which combined have tens of thousands of merchants. The biggest ones in the US are and Shareasale, and in the UK and the rest of Europe it’s Awin.

Q: What percentage commission do you get paid?

A: Commission is different for each merchant. It’s normally somewhere between 5% and 50% and it depends on the store and the type of product. If someone buys a holiday or a piece of furniture, you can easily get over $100 in commission from just one sale.

Q: How easy is it to get accepted into the affiliate networks?

A: When you have a copupon site it is very easy because the networks are looking for website owners to promote the deals that their merchants are offering.

Q: What kind of products do you get commission for?

A: It can be just about anything. Some of the most popular categories are Clothing, Holidays, electronics, insurance, jewelry. With a shopping deals website, you can also buy through your own affiliate links and get commissions for what you buy online.

Q: What are the conversion rates?

A: For coupon sites, conversion rates are typically very high because people have already made their mind up to buy when they search for a coupon. In our experience, it is normally somewhere between 20% and 40%.

Q: How much web traffic do you need to make money?

A: Because traffic to coupon sites is so targeted, in our experience you can start generating transactions and making money with under 20 visitors per day.

Q: How can you drive web traffic to coupon sites?

A: As with any online business, driving targeted traffic to your site is the key to success. You can use a wide range of free and paid methods to do this including social media, SEO, paid ads and more. If you choose to set up your travel deals site through DFYStartups, you will get access to all of the Internet marketing training resources that you need to run a profitable site.

>> Check out our full selection of done-for-you coupon sites here

Coupon Site Success Stories

Over 7 Figures in sales since 2010

“In 2010 I launched my first coupon site on a tiny budget. In the beginning, we had no money to invest in paid ads so we drove all of the traffic to our site using free methods. Within a couple of months we were generating transactions on a daily basis and withing under 6 months it had become a full-time job for myself and my partner. Since then our business has grown to over 7 figures in sales and we have never looked back.”
Andy Firth,

“Finally found something that’s working!”

“Having tried my hand at affiliate marketing a bit in the past and got nowhere, I’ve finally found something that’s working for me. Can’t wait to scale this up.”
K. Stokes, 2yr Affiliate Marketer

“$549/Week In Affiliate Commissions After Just 6 Weeks”

“I set up my first coupon site a few months ago and I have been concentrating on driving traffic to it. After just 6 weeks my commissions are averaging around $549 per week and showing no signs of slowing down.”
Carl Dundas – Newbie Marketer

More About Affiliate Marketing

Affiliate marketing is the process by which an affiliate earns a  commission for marketing another company’s products. The affiliate earns  a piece of the profit from each sale they make and the sales are  tracked via affiliate links from one website to another.

This means that you never have to handle any products, making it a very easy process. 

What Makes Affiliate Marketing the Perfect Business Model? 

There Is No Need To Invest In Stock 

Unlike running a standard e-commerce store, you don’t need to invest thousands of dollars in stock. 

Because you are promoting products that other companies are  providing, there is no chance that you will be left with lots of unsold  stock. 

There Are Thousands Of Different Stores To Promote

As an affiliate you are able to feature a far wider range of  different products and there are no limits to how many different stores  you can promote. 

There Is Far Less Risk Involved

Because you don’t have to invest any money on buying stock, you  aren’t going to find yourself with lots of unsold items that you have  paid for. 

You Can Concentrate On Promoting Your Website 

Because you don’t have to worry about sourcing products and buying  stock, you can concentrate all of your efforts on driving traffic to  your website and generating more transactions, therefore making more  money. 

You Can Run Your Website From Anywhere 

As an affiliate you don’t have to fulfill the orders yourself, so you  can run your business from a laptop anywhere that you can get an  internet connection. This leaves you free to travel where you like and  enjoy the “laptop lifestyle” as an entrepreneur. 

If you’re still unsure about which kind of startup is right for you, then please feel free to contact us for guidance and advice.